IBC Talent Programme – Friday 12 September, Future Tech, Hall 14, Hackfest Stage Live at the RAI Amsterdam, the IBC Talent Programme connects students, young professionals, educators, and industry leaders for a day of inspiring talks and practical sessions.
IBC x Google Cloud Hackfest & Google AI Penalty Challenge – Hall 14, Hackfest Stage - Dive into hands-on innovation with the two-day Hackfest (13–14 September), where developers and creatives tackle live media challenges using Google Cloud and Gemini AI.Content Everywhere Zones & Stages – Halls 4 & 5 - This area showcases integrated workflows, OTT platforms, cybersecurity, and cloud services. It also features stages for live panels and demos highlighting the latest trends in content distribution and monetization. These events are free to attend. View more highlights of this year’s IBC here.In 2022, IBC visitors faced departure chaos at Schiphol Airport, with queues stretching over a kilometre just to get into the terminal. While the post-pandemic congestion has eased, peak-time lines can still be long—especially on Monday mornings after the show. If you’re flying to Amsterdam, download the official Schiphol app (apple android) to check live flight information, delays, and current security wait times.Annually updated, this "first-timers" guide to the International Broadcasting Convention in Amsterdam, covers nine main themes to help you get the most out of the show. Please share it!